GPY&R Brisbane’s ‘Life Saving Stickers’ a finalist in the Print/Poster/Billboard category for LIA 2016
October 12 2016, 9:46 am | | 8 Comments
London International Awards (LIA) has today announced the shortlist for Print, Poster and Billboard.
GPY&R Brisbane is the only Australian agency scoring a finalist out of a total of 63 finalists for Australian Road Safety Foundation “Life Saving Stickers” in Public Service/Social Welfare category.
The final individual shortlist tallies – Print 34, Poster 11 and Billboard 18.
Presiding over this year’s jury was Susan Credle, global chief creative officer of FCB.
Joining her on the jury was Sarah Barclay, Anthony Chelvanathan, Richard Denney, Alfonso Marian, Nisa Mujjalintrakool, Kalpesh Patankar, Jean-Francois Sacco, Katsuhiko Suzuki, Marcel Yunes, and Gerrit Zinke.
Winners will be announced on 10th November.
8 Comments
Is the life saving stickers a good idea?
Isn’t there the chance that multiple stickers of fake kids on bins will lead to assumptions when presented with the real thing?
Not dissing, just asking
@thougths
I know what you mean – but I love the idea and realistically I doubt that people will risk it also real kids will look different, these will work really well the first coupla times you see them.
Great idea. Really good.
Not sure you would won’t to use real kids, they would probably get hit by a car and die.
If only we were a real client of GPYR Brisbane then you wouldn’t have any doubts…
Maybe go on your own website and send some to yourself.
http://www.australianroadsafetyfoundation.com/life-saving-stickers/
Thanks for the link GPYR Brisbane.
Better get the studio to roll out your large format printer,
I’m ordering a sticker now : )
You can get those stickers at the same place they make the algorithm for Melanoma Likes Me.
Looks badly photoshopped. And scammy.