Clemenger BBDO Melbourne most awarded agency at the 4th annual Mashies in New York

Snickers_Hungerithm_2 copy 2-thumb-400x258-220904.jpgClemenger BBDO Melbourne has dominated the competition at the 4th annual Mashies, run by, held last night in New York.

Clemenger BBDO Melbourne is the most awarded agency with four winners including Snickers 'Hungerithm' scoring Best Twitter Campaign, Best Real Time Marketing and Best Content Marketing and its Bonds 'The Boys' campaign winning the Best Traditional Digital Marketing Campaign.

Says Ant Keogh, CCO, Clemenger BBDO Melbourne: "What excites us about this success is that it is recognition for truly game-changing ideas and is testament to the bravery of our clients."
The other Australian winner was Hardhat for Deakin University 'Deakin Flight DX3K' in the Best Use of Augmented/Virtual Reality category.

The Mashies are in its fourth year and celebrate the best in social and digital marketing. With only 22 awards given out overall and a maximum for four campaigns being shortlisted in each category it's become one of the most hotly contested international award shows.
Click here to view the full list of winners.


Once was a fan of awards, now a fierce opponent said:

You should publish a list of every advertising award show available. That would just illustrate the ridiculousness of the situation.

Just re-skin it said:

Weird that no one seems to care that the Hungerithm is a completely unoriginal idea.

What the fuck are the Mashies? said:

No, really, what the fuck are the Mashies?

And why would anyone enter them?

This is the end said:

I neeeeed awards to keeep my job. Please let me enter the Mashiessss.

re What the fuck are the Mashies said:

They're run by Mashable - one of the biggest names in digital media, content and advertising.

One day maybe your agency will do something worth entering.

@ re What the fuck are the Mashies said:

Fair enough.

But no one likes a smartarse.

Say NO to game changers said:

I've signed the pledge never to say "game-changing" ever again.
Ant please commit to this important cause to get game changers out of the game.



Ant Keogh

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