Cartlon United Breweries extends relationship with MediaCom for an additional 12 months
Carlton & United Breweries has announced it has extended its relationship with MediaCom for an additional 12 months.
The extension is in recognition of the relationship the two businesses have formed over 20 years of partnership and the willingness of MediaCom to evolve both its value and service offering at pace with Carlton & United Breweries requirements.
Says Richard Oppy, VP of Marketing, CUB: “As consumer needs become more sophisticated, Carlton & United Breweries look to their agency partnerships as well as their own internal experts to step up to the next level to ensure we more effectively connect our brands with consumers.”
Says Brett Elliott, general manager of MediaCom Melbourne: “We are happy to once again be extending what has been a long standing and successful relationship with Carlton & United Breweries. We look forward to continuing to develop innovative solutions for some of the best brands in the country and build upon our long history of great work with an offering that suits Carlton & United Breweries evolving needs.”
1 Comment
Let’s see if they can do anything with Australia’s most boring brands.