Forty Winks Australia appoints Tribal Worldwide Melbourne as new customer experience agency
Tribal Worldwide Melbourne, is delighted to announce its appointment as Forty Winks Australia’s new customer experience agency.
Says Matt Oxley, managing director, Tribal Worldwide Melbourne: “We are thrilled to be working with such an iconic Australian brand. We will be partnering Forty Winks in re-defining their online customer experience and re-building their e-commerce offering.
“The timing is right for Forty Winks to look at their whole customer journey and use our specialists to really understand and evolve their platform for customers needs. Our vision for the brand is to create the Number One customer experience for retail in Australia. This is a long term strategic and creative partnership and we can’t wait to hit the ground running.”
Tribal Worldwide Melbourne will work across Forty Winks end to end customer experience from user research, website UX, design, development, online to store experience, post purchase CRM and data analytics.
Says Bill Kosmopoulos, head of marketing, Forty Winks Australia: “We are very excited to be partnering with Tribal Worldwide as we embark on a digital transformation that will help cement Forty Winks as the most trusted brand by consumers in the category. Throughout the pitch process Tribal Worldwide clearly demonstrated an understanding of our business and our long term goals in the digital space and we can’t wait to see this brought to life in the near future.”
2 Comments
Good luck tribal & Bill in that wild world.
Huge congrats Tribal, that’s a cracker of a win and a great way to end the year.
Can’t wait to see how you redefine their online customer experience. It’s soooo fucking exciting. Just yesterday, I was saying to my wife how badly Forty Winks is in need of a new customer journey and online experience, and that Tribal with their groovy post purchase CRM and data analytics were just the people for the job.
My spleen has almost ruptured from excitement. I fucking love this industry. I love how genuinely moving and heartfelt the stuff we produce is these days is.
Aaaaaaarrrrrrrggghhhhhhhhhhhhh