WiTH Collective expands offering with new content production division led by Iain Todd

WiTH Collective has announced the establishment of a new content division and the appointment of experienced content producer, Iain Todd, as part of a strategic extension of the agency’s offering.

Todd, who previously worked at The Monkeys, Kalido and M&C, boasts a wide range of production experience.

Says Dom Hind, co-founder and COO, WiTH Collective: “We’ve always had an extremely talented development and UX team as, unlike a lot of agencies, we don’t outsource digital production. Content production is the natural extension for us, and will be executed to the same high standard.”

Says Todd: “It’s an exciting opportunity for me at an exciting agency. We’re building a content offering that helps both our clients and the wider Dentsu Aegis Network group nimbly execute content efficiently, effectively and to a high quality.”

Says Justin Hind, CEO, WiTH Collective: “The ability to constantly measure, adapt and execute creative campaigns is a key part of the future. This move helps us live up to our promise of ‘ending the guessing’.”

Says Steve Coll, CCO, WiTH Collective: “While we’ll continue to embrace Australia’s best and brightest production agencies for the right jobs, this move is a valuable addition to our offering.”