Allianz continues to inspire drivers with two new radio executions via Cummins&Partners, Sydney
January 30 2017, 11:42 am | | 1 Comment
Allianz has released two new radio ads in its newly launched brand campaign via newly appointed agency partner Cummins&Partners Sydney, which centres around the idea of inspired driving.
The campaign shows consumers that they shouldn’t be held back when it comes to driving. Your car is an opportunity to explore and escape. Not drive to the same old A to B.
The radio ads were produced by Song Zu, Sydney.
1 Comment
Media Agency: “Hey, radio worked and works! DO RADIO! Maybe we will do programmatic too!”
Client: “Yes, let’s stick with radio regardless of our new strategy and messaging!”
Cummins: “We went from Vodafone to this?”