Bestads Six of the Best reviewed by Icaro Doria, chief creative officer, DDB, New York

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Icaro headshot (2).jpgEach week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Icaro Doria, the chief creative officer of DDB New York.

Pretty good week on the film camp. Adidas Original is Never Finished leads the way with a great celebration to originality. It’s a beautiful spot with amazing craft and really truthful to what Adidas Originals stands for. The song, My Way, ironically was the one danced by the new president on his inaugural powwow. Kohler Never Too Wanted has beautiful craft and for sure is very unusual work for… faucets! I did like The Warning for Snickers too. Nice way to play with a great concept. READ MORE…