Dougie the dog returns to screens in newly launched TV spot for FreeviewPlus via Jungle

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Dog Day Afternoon II TVC image (1).jpgFreeview has launched a new episode in its popular ongoing TV campaign for FreeviewPlus starring The Freemans family via Jungle. Dougie the dog returns to centre stage in the sequel to last year’s favourite instalment with Dog Day Afternoon II.

The new 30-sec TVC shows the race to the couch (and more importantly, the FreeviewPlus remote) between dad and dog. As with previous spots, this is a light-hearted look at the simplicity of using FreeviewPlus and the great choice of programming.

Says Elizabeth Ross, CEO, Freeview: “We continue to have great feedback from consumers on The Freeman series, with Dougie the dog emerging as a favourite character, so we’re very happy to give him top billing in this TVC.

“The campaign has made a significant contribution helping FreeviewPlus achieve 20% market penetration.”

The Keeping up with the Freemans campaign first launched in November 2015 and this is the eighth spot in the series.

Director (Jungle): Al Morrow

Executive Director (Jungle): Nick Simkins

Producer (Jungle): Suzanne Mallos

Producer: Tanja Perl

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Sound Design: We Love Jam