McCann Health’s June Laffey and YOLO’s Justine Metcalf to sit on 2017 Cannes Lions Health juries

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216d2b7.jpg101cdf7.jpgCannes Lions has today announced the 21 jury members set to judge the Pharma Lions and the Health & Wellness Lions awards at this year’s Cannes Lions.

Representing Australia on the juries is June Laffey (left), executive creative director, McCann Health, Australasia/SE Asia who has been picked as jury president for the Cannes Pharma Lions jury and Justine Metcalfe (right), creative partner, YOLO, Australia who will sit on the Health & Wellness Lions jury.

Lions Health, the two-day specialist event focussing on creative excellence in healthcare communications, kicks off the 2017 Cannes Lions International Festival of Creativity. Now in its fourth year, Lions Health awards outstanding work across Pharma and Health & Wellness, enables attendees to review and discuss the shortlisted and winning work on day two and includes a content programme focussed on the issues and opportunities relevant to the industry.

Says Louise Benson, executive festival director of Lions Health: “Lions Health juries are tasked with recognising and awarding creativity in a highly regulated industry and we’re delighted to welcome this year’s juries to do just that. Both the Pharma and Health & Wellness Lions have been reviewed and refined to ensure that the criteria are more clearly defined which should help this exceptional group of jury members make decisions that set the creative standards for the coming year.”

The 2017 Lions Health juries are as follows:

Pharma Lions Jury:

June Laffey, Executive Creative Director, McCann Health, Australia/SE Asia – Jury President

Amit Akali, Chief Creative Officer, Medulla Communications, India

Debra Polkes, Executive Creative Director, CDM, USA

Dick Dunford, Creative Partner, Loooped    , UK

Graham Mills, Global Chief Creative Officer, Publicis Health, Global

Kym White, Global Sector Chair, Health, Edelman, Global

Mandi Fine, Chief Executive Officer, F/NE, South Africa

R. John Fidelino, Executive Creative Director, InterbrandHealth, Global

Ritesh Patel, Chief Digital Officer    Ogilvy CommonHealth Worldwide, Global

Susanne Blom, Creative Director, Lindh & Partners, Sweden

The Pharma Lions celebrate creative communications from pharmaceutical clients and services surrounding this highly-regulated industry through work that demonstrates ideas that inform and engage its health practitioners, patients and targeted consumers.

Health & Wellness Lions Jury:

Mike Rogers, Creative Partner, Serviceplan Health and Life, Germany – Jury President

Ayu Sasaki, Creative Director, Dentsu, Japan

Carolyn Gargano, VP Associate Creative Director, Art, Saatchi & Saatchi Wellness, USA

Christine Abbott, Executive Vice President, Cohn & Wolfe, USA

Diana Janicki, Executive Creative Director, TBWA\WorldHealth London, UK

Diego Freitas, Creative Director, Havas Life Sao Paulo, Brazil

Gary Scheiner, EVP, Global Chief Creative Officer, greyhealth group, Global

Justine Metcalfe, Creative Partner, YOLO, Australia

Orrin Pollard, Executive Creative Director, Hamell, UK

Stacey Bernstein, Executive Vice President, Global Director of Digital Health, Weber Shandwick, Global

Tim Hawkey, EVP, Managing Director, Executive Creative Director, Area23, USA

The Health & Wellness Lions celebrate creativity for personal wellbeing through work that demonstrates an inspired approach to consumer healthcare.

Content themes at Lions Health 2017:

This year’s content programme features keynote sessions, inspirational seminars and informal discussion formats along with a Med Tech exhibition, featuring technologies that are changing the face of healthcare and how we communicate about it, and a Creative Hack, dedicated to improving lives through the power of the hacker’s creativity.

Content themes include: diversity and representation, ethics in healthcare – exploring the debate about human rights and privacy issues, speaking the language of healthcare Professionals – taking a more “human” and people-focused approach, the influence of pop culture on healthcare communications – examining the importance of user experience in healthcare technology and the impact of the quantified self.