Australia scores eight Webby Awards and one People’s Voice Award at 2017 Webby Awards
The International Academy of Digital Arts & Sciences (IADAS) has today announced the Winners of the 21st Annual Webby Awards, with BBDO New York taking home the top honor of “Webby Agency of the Year.”
Australia has scored an impressive eight Webby Awards and one People’s Voice Award. Clemenger BBDO Melbourne leads the Australian agency pack with three Webby Awards, two for Snickers ‘Hungerithm‘ and one for TAC ‘Meet Graham‘. R/GA Sydney scored a Webby and a People’s Voice for Google ‘Through The Dark‘. Scoring one Webby each is Leo Burnett Melbourne for Headspace ‘Reword‘, Nomad and Deepend for ‘Sound Storm – The Game That Rewires The Brain To Listen‘, The Woolshed Company for ‘The Viral Experiment‘ and SBS Australia for ‘My Grandmother’s Lingo’. Colenso BBDO NZ was the only Kiwi agency to score a Webby for Amnesty International ‘Amnesty Unblocker‘.
Commenting on Clemenger BBDO’s haul, the agency’s digital executive creative director, Chris James, said being recognised at the Webbys is one of the highest honours.
Says James: “With digital having completely changed the way we consume media, it’s so important to generate ideas and campaigns that not only leverage, but create, culture. The recognition at the Webbys – the world’s leading digital awards show – serves as proof that we hit the mark and truly generated impact with these campaigns.”
Commenting on the network’s results, Clemenger BBDO Melbourne’s CEO, Nick Garrett, was proud of what the result meant for the region.
Says Garrett: “It’s fantastic to see great work coming from Australian and New Zealand shores being recognised on a global scale, and it’s a benchmark we need to continue aspiring towards. The Webbys are the highest recognition of digital excellence across the globe and I’m hugely proud of our team for winning the three awards. Congratulations to all the winners across Australia and New Zealand, we should all be immensely proud.”
Says Nitin Mistry, creative director, Deepend: “We’re thrilled that Sound Storm has been recognised on a global level. It really was a fantastic experience collaborating with the National Acoustics Laboratory, and it’s great to see innovation that makes a real difference to people’s lives rewarded.”
Dave Christison, executive producer and managing director of the company is honoured to win the Webby against such stiff, global competition.
Says Christison: “The Webby Awards are a big deal and we’re thrilled to be representing Australian creativity on the global stage.”
Says David-Michel Davies, executive director, The Webby Awards: “Whether through humorous, inspiring, or sobering messages and imagery, this year’s winning campaigns and branded content captivated Internet fans around the world.
“We’re honored to recognize the Webby Award-winning creative work this year that broke the mold by elevating controversial issues, asking provocative questions, and entertaining and inspiring the Internet community.”
IADAS members including Barton F. Graf’s Gerry Graf, Facebook’s Jill Applebaum, 72andSunny’s Glen Cole, Under Armour’s Attica Jaques, and Google’s Anna Patterson selected this year’s Webby Award Winners, while more than 3.5 million votes were cast by Internet fans in 235 countries and territories around the world to choose the Winners of the Webby People’s Voice Awards.