Bestads Six of the Best reviewed by Toby Talbot, chief creative officer, Saatchi & Saatchi, NZ

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toby.jpgEach week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Toby Talbot, newly appointed CCO of Saatchi & Saatchi New Zealand.

As I pen this, it’s nearly midnight on Tuesday 18th April in New Zealand (we’re from the future, don’t you know) and so therefore the absolute deadline of deadlines for the award show of award shows for us is only 48 hours away. Consequently, I’m eyeing this week’s pick very much with Cannes in mind. Just as I suspect some of this work was written, produced and bought (in that order) with Cannes in mind. Yes, all condom, dog adoption, adult shop ad makers. I’m talking to you.

Let’s start with Best TV. Winner: A real contender for metal in Film A16 will be Spectrum. Great insight and wonderfully produced by the incomparable David Shane. Speaking of which, this should clean up in Film Craft. My picks would be A01 Direction and A02 Script. What the heck, stick it in A03 Casting too, why don’t you; the Grim Reaper is a crack up. David, if you’re reading this, love to work with you again. There’s no category for sycophancy unfortunately – I checked. READ MORE…