David Morgan appointed as chairman of digital OOH media company Shopper Media Group

David Morgan.jpegDavid Morgan has been appointed chairman of Shopper Media Group. Shopper Media Group was recently listed as one of Westpac's 200 Businesses of Tomorrow, having demonstrated high growth potential and capabilities to meet the challenges of the future.

CEO and founder of Shopper Media Group, Ben Walker, said Mr Morgan's appointment would provide critical strategic guidance in navigating the company's rapid growth in delivering innovative technology and outstanding value to brands and shopping centres. Shopper Media Group is committed to doubling its national footprint of Smartlite panels in shopping centres by the end of 2018.

Says Walker: "David Morgan is a talented heavy hitter and his marketing and business acumen will ensure we continue to develop successful, innovative marketing solutions for brands and our ever- growing portfolio of shopping centres."
Morgan has more than 30 years' experience in inspired marketing and brand development, currently consulting to some of Australia's largest companies with MacMorgan. Morgan has previously worked as executive director marketing and corporate at NestleĢ and global chief marketing office at Samsung, BankWest and Standard Chartered. His familiarity with the industry and marketing nous will continue to drive Shopper Media Group's benchmark of excellence.

Says Morgan: "It's a real privilege to be invited by Ben to work on such a high quality business with such an impressive team, and with such a great start. I'm very much looking forward to helping them determine and deliver the growth potential they have. The future of marketing is the future of engaged personalisation - Shopper Media Group, are leading their industry in transforming to the best model for marketers, client partners, and their valued customers."

Says Walker: "David Morgan's appointment will be instrumental in better telling our compelling story and identifying new and more innovative uses for our market-changing communication network."

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