LinkedIn reveals 2017 Power Profiles List; Jaimes Leggett and Andrew Knott make the list

LinkedinPowersList (1).jpgLinkedIn, the world's largest professional network with over 500 million members globally, including over 9 million members in Australia, has announced its 2017 Power Profiles list for Australia.
This list showcases the most viewed professionals on LinkedIn across the following industries: CEOs and founders, government, HR, marketing and fashion. These industry leaders are not only great at what they do, but have also invested time in nurturing their professional identity on LinkedIn.

The list includes Jaimes Leggett, group CEO, M&C Saatchi Australia; Andrew Knott, chief marketing officer at NAB; Nick Reynolds, CMO, Asia Pacific, Lenovo and Stephanie Tully, EM group brand and marketing/CMO at Qantas to name a few.
Says Matt Tindale, country manager, LinkedIn Australia and New Zealand: "These Power Profiles have developed their brand on LinkedIn by sharing their diverse experiences and voicing their opinion on topics that matter. They are adding value to the community with their insights, helping our members get better at what they do and achieve their professional goals."
The most viewed professionals in Marketing are (in no particular order):
  • Jaimes Leggett, Group CEO at M&C Saatchi
  • Andrew Knott, Chief Marketing Officer at National Australia Bank
  • Nick Reynolds, CMO, Asia Pacific at Lenovo
  • Stephanie Tully, EM Group Brand and Marketing/CMO at Qantas
  • Vittoria Shortt, Group Executive, Marketing and Strategy at Commonwealth Bank
  • Alex Kirk, Head Of Systems & Automation at MediaCom
  • Michael Scott, Executive GM, Brand Strategy & Marketing at Myer
  • Timothy Whitfield, Director, Technical Operations at GroupM
  • Cavan Brady, Brand & Marketing Strategy, Brand & Marketing Communication at The Goodyear Tire & Rubber Company
The complete list of LinkedIn Power Profiles in Australia is available here.
Below are three tips from Tindale on how people can build their brand on LinkedIn:
  • Invest time in actively posting: Don't just share articles, but add your thoughts and commentary to what is being discussed and liken it to your experience or brand.
  • Have an authentic perspective:  If you are passionate about topics that matter to you, share your perspective by publishing long form posts and keep it authentic.
  • Nurture your network: Add value to your network by engaging in meaningful conversations and helping them by sharing insightful information.


Yawn said:

Same old try hards.

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