Matt Kemp joins Clemenger BBDO, Melbourne from Grey, London in senior planner role

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MattKemp (1).jpgWith a relentless focus on delivering the most creative and most effective work, Clemenger BBDO, Melbourne has announced the appointment of Matt Kemp to the role of senior planner.

Kemp joins the agency from Grey, London where he was a senior planner leading global strategy and repositioning on Proctor & Gamble brand, Braun. Beyond his work on Braun, Kemp has led strategy on The Sun and Times as part of WPP’s Team News, alongside strategy development on a raft of new business wins including Emirates and Birds Eye.

Prior to Grey, Kemp worked as a digital strategist at POKE London, working on the launch of EE, the U.K’s biggest mobile network, Orange and Sky Bet.

Says Paul Rees-Jones, executive planning director, Clemenger BBDO Melbourne: “In Matt we’ve found a rare strategic talent – his knack for analytical thinking combined with an ability to make the work better is something we’re looking forward to experiencing first-hand. Matt joins us as we continue to evolve the agency’s planning offering with broader skill sets and depth of talent.”

Says Kemp: “It’s a privilege to join the team at Clemenger BBDO Melbourne. The agency’s body of work speaks for itself, and I can’t wait to make a humble contribution to more brilliant, effective advertising from the agency.”