The Hit Network turns on air Alphabuck$ game into new smartphone app via Soap Creative

ALPHA-BUCKS (1).jpgFollowing the popularity of the Alphabuck$ game on air, contestants will now have the chance to play on their smart phone whenever and wherever they want with the launch of the new Alphabuck$ app developed Sydney-based digital creative agency Soap Creative.

Users can win cash just for playing, with $1,000 to be given away each week.

Says Gemma Fordham, head of content for The Hit Network Gemma Fordham: "With a large volume of cash prizes given away each week, AlphaBuck$ has been a fun and successful game for our listeners on-air. We wanted to share the love by providing them with the opportunity to play the game at their convenience. It also allows us to engage with our fans through a different medium."

Once the app has been downloaded, contestants will be required to register their details to play for their chance to win the cash. Six game modes are available, allowing people to improve their skills in the chance that they will get through to play on air.

The Alphabuck$ app has been developed in partnership with Soap Creative and will be made available for iOS and Android devices.

Says Chris Johnson, head of digital product at SCA: "AlphaBuck$ was the perfect on-air promotion to become a mobile game. It's a fun format that can be played anywhere, either solo or between friends.

"The app is of exceptional quality and SOAP, with their comprehensive experience in the field, have been the ideal development partner. Mobile gaming is huge and for us this is only the beginning. We look forward to adding new dimensions to the game over the coming weeks and months."

Terms and conditions do apply and must be read and agreed to by listeners when signing up for the app.

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