2017 Campaign Brief Asia Creative Rankings: Dentsu Inc Tokyo most awarded agency and named 2017 Regional Creative Agency of the Year
ASIA: The full results of this year’s 2017 Campaign Brief Asia Creative Rankings will be released in a 52 page special report at this year’s Spikes Asia Festival in Singapore, from September 26th to 29th.
Once again the big performer from this year’s rankings is Japanese powerhouse, Dentsu Inc Tokyo, who again top the Rankings and are named Campaign Brief Asia’s 2017 Regional Creative Agency of the Year. Dentsu is a clear #1 with more than double the amount of award wins as the next highest ranked agency. In #2 position is BBDO Bangkok, who have had a great two year period at the global and regional award shows and rise up from #5 position last year. Their improved performance is clearly shown with their rise from #68 in the 2014 Campaign Brief Asia Creative Rankings.
In third place is TBWA Hakuhodo Tokyo, who very narrowly edge out Hakuhodo Inc Tokyo by just 5 ranking points. TBWA Hakuhodo Tokyo is one of this year’s star performers moving up from #11 position last year.