Minister for Multiculturalism Ray Williams reveals finalists for 2017 Multicultural Marketing Awards

Screen Shot 2017-11-15 at 7.31.35 am.jpgNow in its 28th year, the AMMAs recognise excellence in multicultural marketing and communication.
Says Ray Williams, minister for Multiculturalism: "With diversity being one of our State's major assets, multicultural marketing is no longer optional, it's a must. No brand or business should risk ignoring our multicultural identity.
"The competition this year was fierce and the caliber of finalists is exceptional. I want to congratulate each finalist and commend them for their creative and pioneering work."
The AMMAs recognise a range of campaign categories including sport, business excellence, public sector, arts and culture, and communications among a few. A People's Choice Award will also be awarded on the night.
Finalists demonstrated exceptional advertising and multicultural marketing campaigns, which promoted cultural diversity across Australia's corporate, community and public sectors.
Winners will be announced at a national gala ceremony at the Sydney Opera House at the end of the month.
For more information about the AMMAs, please click here.
2017 Australian Multicultural Marketing Awards finalists:
Communication Award
·         Cultural Perspectives' Group, "Uber Builds Stronger Ties with Multicultural Communities"
·         NSW Multicultural Health Communication Service, NSW Education Program on FGM and Eardrum, "Dear Mum - Stop FGM in Your Generation"
·         The Monkeys, "Celebrate Australia"
·         Gould Sydney, "Ramadan Campaign"
Public Sector Award
·         NSW Multicultural Health Communication Service, "Multicultural Health Week 'I am a Carer' Multiplatform Campaign"
·         Transport for NSW and Identity Communications, "Don't Drink and Drive"
·         ABS and Etcom, "Census 2016 Multicultural Campaign"
·         Study Melbourne & Porter Novelli, "My Melbourne: Empowering International Student Voices"
Business Excellence
·         Access Community Services, "Access Community Services"
·         Westpac and Etcom, "International Students Campaign"
·         Jia HE Production, "From Ordinary to Extraordinary"
·         BizCover Pty Ltd, "Small Business Insurance Made Even Easier"
·         Access Community Services, "Access Community Services Staff"
·         NSW Nurses and Midwives' Association, "Respect Opal Nurses: Better Pay and Staffing"
·         Australian Hearing, "Diversity and Inclusion Action Plan: You Can Count On Me"
Sport Award
·         Cricket Australia, "Australian Cricket - a sport for all"
·         KWP! and Surf Life Saving Australia, "Surf Life Saving - The Ocean"
Arts and Culture
·         Madman Entertainment, "Ali's Wedding - Cinema Release"
·         Brisbane Multicultural Arts Centre (BEMAC), "BEMAC"
·         NSW Multicultural Health Communication Service (MHCS) and the Pink Sari Inc, "Pink Sari Project National Songwriting Competition"
Communities Award
·         Multicultural Communities Council of Illawarra and Why Documentaries, "U & Me Australia"
·         Access Community Services, "Access Core Multicultural Equality Events Campaign"
·         SBS, "Luna New Year 2017"
Education and Youth
·         Autism Spectrum Australia, "Connecting Communities - Multicultural Engagement Strategy: Shining the light on autism"
·         Access Employment Services, "Access Employment Services"
·         SBS, "SBS National Languages Competition"
·         Mount Druitt Ethnic Community Agency, "What's Your Story"

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