uno Home Loans appoints Ugly to advertising roster following a competitive four-way pitch

Ugly has been appointed agency of record for online mortgage broker unohomeloans.com.au in a four way pitch. Ugly will lead all of uno’s brand advertising work while incumbent agency Archibald Williams will remain working with uno on content creation.

Says Hazelle Klønhammer, co-founder and managing director at Ugly: “It’s refreshing to work with such progressive clients who totally value creativity. Nothing is more gratifying than working with a new brand as it forges its future. uno is set to shake up the home loans market. Watch this space.”

Says Kirsty Davison, chief marketing and strategy officer at uno: “We were impressed with Ugly’s approach of using creativity to solve ugly problems and their alignment with uno’s mission to make getting the right home loan smarter and easier.

“We are confident Ugly is the agency to drive our brand forward and to cement uno’s position as the leader in digital home loans in Australia. We are excited to be working with them.”

Launched in May last year, uno is an online mortgage broker which enables customers to search, compare, and settle a home loan all in one place from a panel of 22 lenders – including all four major banks. uno operates a ‘technology plus people’ model which combines a digital platform where customers can review their home loan options with seven-day service from a team of home loan advisers.

Ugly is an ideas company based in Redfern, Sydney. Clients include Google, Rip Curl and news.com.au.