72andSunny New York adds Aussie expat and group CD Justine Armour to its leadership team

72andSunny New York has announced that Aussie expat and its current group creative director Justine Armour along with native New Yorker Jessica Monsey will join its leadership team comprised of executive creative director and partner, Bryan Rowles, executive strategy director, Tim Jones and director of production, Lora Schulson.

Current managing director and partner, James Townsend, will remain in the New York office and transition into a global role. Armour will move into her new role effective immediately.

Originally from Sydney, Armour joined 72andSunny New York in October 2016 as a group creative director, leading the General Mills (Yoplait, Oui, Cheerios, Nature Valley) and Seventh Generation accounts. Prior to joining the team, she was at Wieden + Kennedy Portland for five years in the role as creative director working on the rebrand of Secret deodorant and other accounts including: Chrysler, Dodge, Herbal Essences, and Old Spice.

Says Armour: “Getting the chance to lead a company you love, with partners you love and respect, is a huge honor. I’m so full of excitement and ambition for this year. Between this magical office, the great work I’m seeing, and the talent we’re adding to the team, it feels like we’re set up for greatness.”

Says Matt Jarvis, chief executive officer and partner, 72andSunny: “Jessica and Justine bring an infectious passion for creativity and a brave leadership style which is good for our work, and good for our people.”