Brother & Co. appoints Brad Gellweiler to newly created business development manager role

Brisbane-based creative agency, Brother & Co., has appointed Brad Gellweiler to its newly created business development manager role to further accelerate the agency’s momentum.

Gellweiler joins the team from Alpha Digital and has extensive experience in digital marketing and campaigns, including omnichannel retailers Petbarn, Matt Blatt and Tradelink.

Welcoming the appointment, Brother & Co. co-founder, Piet Human, said the new role reflected the agency’s aspiration of becoming one of Australia’s leading independent creative agencies.

Says Human: “In a fast-moving industry, clients old and new expect a quick response, and with Brad on board we now have the added resource to act even more nimbly.

“Brad’s strong digital background also gives him the relevant context for many of today’s challenges and opportunities. We didn’t want a sales guy, but rather an experienced problem solver who could help unearth opportunity and foster positive relationships.”

Brad joins Brother & Co. after a successful 2017, which included client wins such as

Construction Skills Queensland, TUH Health Fund and Good Beer Co.

Says Gellweiler: “The landscape is highly competitive but I look forward to helping more clients access the strategy-informed creative product Brother so passionately creates.”