YouTube selects 72andSunny Sydney to premiere ‘Goldi’s Locks’ at YouTube Story HQ at SXSW

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Screen Shot 2018-03-09 at 7.20.03 am.jpgEarlier this year, YouTube partnered with 13 creative agencies with the challenge of retelling classic fairy tales in six-second advertisements at the Sundance Film Festival. Now at SXSW, 72andSunny Sydney will unveil its reimagined story in a mix of 6-, 15-second and long form content, with “Goldi’s Locks” a film about a full-service home security system that keeps blonde girls out of your home during hibernation season.

The YouTube Story HQ is an interactive experience allowing visitors to explore content in surprising new ways while simultaneously showcasing how stories are told across the canvas of YouTube formats.