3and7 director Steve Ayson shoots Spotify’s new global brand launch ‘Love What You Love’

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Screen Shot 2018-05-16 at 1.34.52 pm.jpgSteve Ayson has teamed up with Spotify’s creatives on two epic movie trailer-esq spots. The new work is part of a major marketing campaign from the music streaming company titled, “Love What You Love.”

Both films drop hugely popular tracks in places they might not normally reside.  

‘Chase’ turns a gritty, high-speed car chase into a love session for Myley Cyrus’ “Wrecking Ball”. While the second spot ‘Horror’ gets spooky around lethally catchy Camilla Cabello’s “Havana”.

Shot in Mexico City, the two films will start rolling out worldwide today through June 21st.

Spotify

Chief Marketing Officer: Seth Farbman

VP, Brand and Creative: Jackie Jantos

Global Executive Creative Director: Alex Bodman

Global Brand Design Director: Rasmus Wangelin

Creative Director: Rajeev Basu

Associate Creative Director: Alex Sobiecki

Senior Art Director: Ellen Pai

Director of Integrated Production: Belinda Lopez

Senior Broadcast Producer: Laura Ferguson

Production Company: MJZ

Director: Steve Ayson

President: David Zander

Executive Producer: Emma Wilcockson

Line Producer: Mark Hall

Director of Photography: Dariusz Wolski

Production Designer: Nicolas Scabini

Service Production: Kinema Films

General Director (Kinema): Jose Ludlow

Line Producer (Kinema): Dalia Sierra