Director Phillip Sage shoots newly launched brand spot for iKOU via Infinity Squared
To mark its 10th anniversary, iKOU, an iconic Australian Organic Skincare and Spa Lifestyle brand, has commissioned a brand film and content based on its philosophy of a reconnection through nature. With products created from local and natural ingredients, the sensory experience of being in nature is at the heart of the project.
The brand film was shot by Infinity Squared director Phillip Sage.
Says Naomi Whitfeld, founder, iKOU: “We’re incredibly happy with the tone and emotional feel we’ve achieved in this film. Phillip has done a beautiful job blending subtle elements from our unique Australian landscape with the experiences of the characters we see onscreen. For us this resonates and reflects everything we want to share with our customers.”
In conjunction with its 10 year anniversary iKOU is currently launching into Europe.
iKOU Founders: Naomi & Paul Whitfield
Production: Infinity Squared
Director: Phillip Sage
Producer: Honae MacNeill & Morgan Benson-Taylor
DOP: Brett Brown
Drone: Cam Batten
Edit: Brad Hurt
Post: White Chocolate
Composition & Audio: Rumble