Brand experience agency Trout Creative Thinking appoints Ben Greer to the role of senior designer

Ben Greer.jpgMelbourne based brand experience agency Trout Creative Thinking has announced the recent addition of Ben Greer, senior designer, to its growing team of brand-led specialists.

Greer brings international experience from agencies that include Cornwell, Elmwood, Grenade, The Royals, and Saatchi & Saatchi, alongside an impressive roster of brands including the likes of ANZ, Adidas, Coles, Medibank, Schweppes and UniSuper to his senior position in Trout's design team.
Says Gavin Pitcher, executive creative director, Trout: "Ben brings a burst of energy and expertise to our team, along with a fresh perspective that will help lead our clients to strategic creative solutions. We're really excited to have him on board."

Trout's skilled design team houses practitioners with experience across digital, print, UX, UI and brand, all with the common goal of producing considered, forward- thinking solutions that create impact.

Having worked across significant transformational projects that have succeeded in reconnecting brands with consumers on a personal level, Ben digs deep to find the 'why' of each brief, and then translates this into human-centric solutions, effectively communicating strategy through design.

Says Greer: "The role of design is to be meaningful, not pretty. I'm passionate about understanding a project's purpose, and utilising design to bring that to life.

"I love the chase of the big idea -- of finding the right balance between client and consumer -- in pursuit of the perfect meeting point between commercial reality and boundary-pushing creativity."
    
Greer's appointment is effective immediately.

3 Comments

Just saying said:

Isn't Trout owned by a plumbing company based in Burwood?

So was just wondering why all the digital industry buzzwords?

plumber said:

Yes, they were acquired by Reece Plumbing in 2017.
The Reece Annual Report has all the details

Just saying too said:

If you know that it’s a plumbing company in Burwood, then you know it’s Reece Plumbing. Don’t downgrade the work they do.

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