Cummins&Partners Sydney wins leading publishing house Hachette Australia account

Hachette.jpgIn a fast start to 2019, Cummins&Partners Sydney has been engaged by Hachette Australia.

One of the leading publishing houses in the world, Hachette has a massive publishing program in 2019, including new books by Peter FitzSimons, Flea, Stephen King, Matt Okine, Adrian McKinty, Favel Parrett, Michael Robotham, Sally Rugg, Valerie Taylor and Malala Yousafzai to name just a few.

Says Justin Ractliffe, Managing Director of Hachette Australia: "At Hachette our mission is to identity, develop and publish the best writers and illustrators and to work with them to passionately promote and sell their books.
"We thought hard about the agency partner we wanted to work with to help us achieve this and Cummins&Partners demonstrated the fresh thinking, talent and energy we were looking for. We have some very exciting launches coming up this year and we're thrilled about working with Sean, Kirsty and the C&P team to bring our books to readers with the same world-class creativity and ambition that our authors bring to their work."

Adds Kirsty Muddle, Managing Director of Cummins&Partners Sydney: "It was pretty clear pretty quickly to us that Hachette were our kind of client and an exciting challenge. We are already into creative development and really enjoying the opportunity."

Cummins&Partners was ranked Number 1 Creative Agency for 2018 in Australia and Number 15 Globally in the 2018 Best Ads Rankings. The agency received numerous Independent Agency of the Year Awards in 2018, along with Kirsty Muddle being named B&T 2018 Advertising Woman of the Year.

Hachette Australia is the publisher of some of the most popular and acclaimed writers from Australia and around the world. As well as the aforementioned, these authors include Margaret Atwood, Enid Blyton, Geraldine Brooks, Neil Gaiman, John Grisham, Tom Keneally, JK Rowling, Nora Roberts, Shaun Tan, Jessica Townsend and Donna Tartt. The Hachette Publishing Group is a global company made up of several publishing houses and its history stretches back as far as 1768, when John Murray was founded.

1 Comments

Suzanne Fergusson said:

WELL DONE SEAN AND CO.
DAMN SORRY, I CAN'T WORK FULL TIME IN AD BUSINESS ANY MORE, BUT, I'VE GOT A BOOK COMING UP,!! I AM GIVING IT MY BEST SHOT!!
GOOD THINGS TAKE TIME !!!

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