Creative strategist Zac Martin publishes free guide on ‘How to Freelance in Advertising’

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freelance (1).jpgMelbourne creative strategist Zac Martin has today launched a free guide ‘How To Freelance In Advertising‘.

Says Martin: “I’m a practical planner so I wrote a very practical guide. When you’re thinking about taking the leap the last thing on your mind should be how to charge GST or what to expect in a contract. But the biggest challenge is always working out how much to charge. It’s a taboo topic, so I’ve tried to shed some light on it.”

Martin has been freelancing for a year and a half in some of Australia’s biggest and smallest agencies.

Says Martin: “This is the guide I wish someone had written 18 months ago when I started freelancing. It’s 11,000 words with my advice, truths and tools to getting started and not being homeless. Hopefully some my battle scars help you avoid getting your own.”