Y&R Asia creates new regional development role

camy tan photo.jpgMatthew Godfrey, president Y&R Asia, has announced that Camellia Tan (left) has been promoted to the newly-created regional role of Director of Network Development as part of a company-wide innovation for growth strategy.

Reporting directly to Matthew Godfrey, Tan will lead the local deployment of Y&R's business development strategies across Asia, including the exciting new Y&R Spark Plug, and Zed Pod - which just launched in Indonesia.

Tan will also be tasked with marketing and leveraging Y&R's BAV and Generation Asia research. In its second year, Generation Asia is an in-depth study into attitudes, beliefs and behaviours of a generation of 18-35 year olds, identified by Y&R, as the generation that will be responsible for shaping the future of Asia.
"The sheer potential for growth in this region is creating huge opportunities for continuous innovation, and we want to be at the centre of that. That's why we are actively seeking out people who can add value to our thinking, to our clients, to our capabilities, to new business. We are letting them do their thing - chase their ideas, find great new artists, invent an app. What we get out of it in return - new ways of thinking, introduction to innovative technologies, opportunities for us to forge productive new partnerships - all improve the solutions we deliver to our clients," explained Tan.


Brad said:

Congrats Camy

Leave a comment

About Campaign Brief Asia

A blog for advertising creatives in Asia. To pass on news or advertise on the CB Asia blog, or to subscribe to Campaign Brief Asia or Campaign Brief Australia/NZ magazines, or The Work 09 Annual, email: Kim or Michael

Latest jobs

Retrieving latest jobs

House rules for commenting

Here are the ground rules for posting comments on stories: This site is a moderated blog. Comments that are seen to be more abusive than witty and/or constructive will not be posted. Obviously, we do not allow 'hate speech' or comments that are seen as a personal attack, defamatory, degrading or prejudicial to an individual or company. Overly abusive language also adds nothing to any discussion and will not be published. On occasions we will be asking people to contribute work, opinions and views on various topics - you are free to disagree, so long as you observe the above rules and remain constructive.