Starcom MediaVest Group appoints Barry Mowszowski to creative strategy director role

Starcom MediaVest Group has appointed Barry Mowszowski to the newly created position of creative strategy director, based out of its Sydney office.

Prior to his appointment at Starcom, Mowszowski worked in New York at Droga5 and Publicis. As one of the earliest members of Droga5 New York, he worked alongside David Droga to turn the two year old start-up into Creativity Magazine’s US Agency of the Year 2007.

In his new role, Mowszowski will report directly to Starcom Sydney managing director Bob Goodge, as well as contributing to the national strategy team which is head up by Di Richardson, national strategy director.

Mowszowski, a multi EFFIE and Cannes winning communications strategist, has extensive experience in boutique creative agencies in San Francisco, New York and now Sydney. He comes to Starcom having developed strategies for some of the world’s most iconic brands including Coca Cola, Nike, Diageo, Microsoft, Canon and American Express.

Starcom Sydney Managing Director Bob Goodge said: “We are very excited to have Barry on board in this newly created role. He will help us position Starcom as a pioneer in the next generation of marketing which will see us seamlessly combine creativity, context and contact in ways never seen before.

“He will assist us in stretching and building our capabilities within the market, providing us with an opportunity to have different conversations with our clients.”

While at Droga5, Mowszowski collaborated on award winning campaigns for a number of iconic brands including; ‘The Million’ – Cannes Titanium 2008, ‘The Tap Project’ UNICEF- Cannes Titanium 2007 and the Webby Award for Digital Innovation for the creation of ‘Honeyshed.com’, an online content destination.