The Monkeys wins Grand Prix for The Ship Song Project for Sydney Opera House at Festival of Branded Entertainment held in Sydney last night

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ARD_STUDIOS_3202_56_138-lpr.jpgThe Ship Song Project by The Monkeys won the top award at last night’s Australasian Branded Entertainment Awards at the finale of yesterday’s Festival of Branded Entertainment, held at the Museum of Contemporary Art in Sydney.

The work, for Sydney Opera House, also picked up a gold in the “best brand commissioned” category.

ARD_STUDIOS_3225_56_165-lpr.jpgSays Cathie McGinn, festival curator: “We were surprised and pleased by the volume, quality and of work submitted, and we’re looking forward to an even bigger and better event next year. The awards really recognise exceptional and genuinely entertaining work in this category -most remarkably the jury said how much they ARD_STUDIOS_3226_56_166-lpr.jpghad enjoyed the judging process.”

The full list of winners:

Best use of a small Budget

Mizone Zonelab by The Hallway

Credits: Photoplay films

BRONZE

Medal of Honour – Warfighter by EMG

Credits: Electronic Arts (EA) and Kontented

SILVER

MJ Bale Grazed on Greatness by Whybin/TBWA Sydney

GOLD

Best non-screen

Bundy Booth by Leo Burnett Sydney

BRONZE

Durex you + 1 by The Sound Campaign

Credits: Holler, Frank PR, Zenith Optimedia

SILVER

Best transmedia

Air New Zealand – The Kiwi Sceptics by Host

BRONZE

Two Words for Tomorrow by The One Centre

Credits: Future Buro, Moffitt.Moffitt, Hello Future TV, Fourth Wall Events, Field, Radical Media SILVER

The Smirnoff Night Project by Special Group

GOLD

Best integration or Brand storytelling – fiction

Fists of Fusion by MercerBell

Credits: Publicis Mojo, Zenith Optimedia

BRONZE

Operation Intel – The Bourne Legacy by Hoodlum

SILVER

Qantas – The Great Crusade by Wonder

GOLD

Best integration or Brand storytelling  – non-fiction

Air New Zealand – The Kiwi Sceptics by Host

BRONZE

The Gravity Coffee Run by Special Group

SILVER

McDonald’s Gets Grilled by UM & WTFN

GOLD

Best Brand commissioned project

Qantas The Great Crusade by Wonder

SILVER

The Ship Song Project by The Monkeys

GOLD

Grand Prix

The Ship Song Project for Sydney Opera House by The Monkeys

(Pictured: Mark Green from the Monkeys accepting the Grand Prix; Tim Burrowes, Phil Lloyd and Cathie McGinn; The Durex marketing team and Sound Campaign with their award for Durex You + 1)