Former NZ Lotteries CEO Todd McLeay tipped to replace Walden in CEO role at Whybin\TBWA NZ

Following this morning’s hot news that Toby Talbot was coming in as chief creative officer at Whybin\TBWA, Auckland, Campaign Brief can reveal he will be joined by new CEO Todd McLeay, who will be replacing founding CEO David (Devo) Walden.

McLeay, who has never worked in an ad agency before, is currently chief operating officer at APN News & Media, a role he has had since joining in February last year after six years as CEO of NZ Lotteries, a client of Talbot’s while he was ECD at DDB New Zealand.

Prior to NZ Lotteries, he was general manager marketing at NZ Post and before that spent six years at Vodafone in various roles.