Saatchi New York’s ‘Miracle Stain’ spot for Tide one of the creative highlights of Super Bowl XLVII

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Screen shot 2013-02-07 at 11.17.41 AM.jpgLucky for Joe Montana fans the 49ers pulled off an impressive victory against the Falcons, cementing not only a spot in the big game, but also a place in Tide’s sporty Super Bowl spot via Saatchi & Saatchi, New York.

The spot was directed by Bryan Buckley via Hungry Man, New York.