McCann + GPY&R Melbourne lead Aussie agency pack in finalist stage of 2013 One Show Awards
The One Club has announced the finalists for its Annual One Show Awards, the most prestigious worldwide competition celebrating the year’s best of the best.
Leading the Aussie agency pack is McCann Melbourne and George Patterson Y&R Melbourne, both with five entries each, making the cut. All of McCann’s finalists are from its Dumb Ways To Die campaign for Metro Trains. George Patterson Y&R Melbourne’s finalist campaigns include three for ‘Mobile Medic’ for Defence Force Recruiting, one for ‘Planning to Make a Plan’ for the New South Wales Government, and one for ‘Life Cycle’ for Medibank.
Click here for full list of finalists – One Show 2013.pdf
Other Australian finalists included BMF (1); Clemenger BBDO Melbourne (4); Clemenger BBDO Sydney (3); DDB Sydney (2); Droga5 Sydney (1); Grey Melbourne (1); M&C Saatchi Sydney (1); McCann Sydney (1); The Monkeys and Maud Sydney (1); Shed Perth (1); Us Sydney (2) and Whybin\TBWA Group Sydney (1).
Australian finalists:
BMF / PYRMONT Cinema – Short Form – :90 and Under ALDI Mamia ‘Baby faces’
CLEMENGER BBDO / MELBOURNE
Out Of Home – Transit & Installations – Campaign DULUX AUSTRALIA The Surf Club Project
Consumer Television – Over 60 Second – Single Carlton & United Breweries / Fosters Beer Chase
Experiential – Events & Competitions National Australia Bank Stand Ins
Integrated Branding – Consumer Campaign National Australia Bank Stand Ins
CLEMENGER BBDO / SYDNEY
Magazine – Single GE Australia GE Works
Trade – Single GE Australia GE Works
Out Of Home – Billboards – Single Virgin Australia AUS to USA
DDB / SYDNEY
Newspaper – Campaign Volkswagen Group Australia Park Assist Technology
Out Of Home – Billboards – Campaign Volkswagen Australia Park Assist Technology
DROGA5 / SYDNEY
Consumer Television – Over 60 Second – Single Kraft Moreing
GEORGE PATTERSON Y&R / MELBOURNE
Collateral – Posters – Campaign Defence Force Recruiting Mobile Medic
Public Service – Television – Campaign New South Wales Government Planning to Make a Plan
Consumer Television – Over 60 Second – Single Medibank Life Cycle
Innovation in Advertising Defence Force Recruiting Mobile Medic
Brand Transformation Defence Force Recruiting Mobile Medic
GREY / MELBOURNE
Public Service – Television – Single Transport Accident Commission Thursday Arvo
M&C SAATCHI / SYDNEY
Public Ser vice – Newspaper / Magazine – Single Medecins Sans Frontieres Tap
MCCANN / MELBOURNE
Public Service – Newspaper / Magazine – Single Metro Trains Dumb Ways To Die – Moose
Public Service – Newspaper / Magazine – Single Metro Trains Dumb Ways To Die – Toast
Public Service – Newspaper / Magazine – Campaign Metro Trains Dumb Ways To Die
Public Service – Integrated Branding Campaign Metro Trains Dumb Ways To Die
Cinema – Long Form – :90 and Over Metro Trains Dumb Ways To Die
MCCANN WORLDGROUP / SYDNEY
Self-Promotion McCann Health Healthy Business Cards
THE MONKEYS/MAUD / SYDNEY
Collateral – Posters – Campaign Diageo Mixionary
SHEDCSC / PERTH
Newspaper – Single
ATTIX
Roof Space
US / SYDNEY
Experiential – Events & Competitions Nike She Runs
Collateral – Promotional Items SBS Brilliant in any Language
WHYBIN\TBWA GROUP / SYDNEY
Brand Transformation M.J BALE M.J BALE-GRAZED ON GREATNESS