Creative Industries Innovation Centre unveils film explaining what creatives do via The Explainers
The Creative Industries Innovation Centre (CIIC) has created a film that provides a definitive answer to a question often posed to creative professionals: “What do you actually do for a living?” via digital studio The Explainers.
The video points out that without the creative industries, all other industries would find it much harder to be industrious, which is why two seemingly opposite words “creative” and “industry” actually compliment each other very well.
The launch of this video builds on the CIIC’s recent release of the Valuing Australia’s Creative Industries report, which examines the economic value of Australia’s creative industries.
Client: Creative Industries Innovation Centre (CIIC)
Production Company: The Explainers
Senior Account Manager: Emily Simmons
Producer: Katies Yeates
Creative Director: Paul Ducco
Copywriter: Nick Richardson
Art Director: Gillian O’Connor
Animators: Gillian O’Connor, Darryn Rogers
Sound Design: Scott Collins @ Noiselab