Bestads Top 6 of the Week reviewed by Mark Figliulo, CEO/founder, Figliulo & Partners, NY

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Mark Figliulo, CEO and founder of Figliulo & Partners in New York.

BEST TV

Best: Adidas, “The Dream“. The All or Nothing platform is great. The spot is full of superstars people can relate to, but what makes this spot stand out are the details. The new Kanye track fits perfectly and adds to the intensity. The art direction and even the end frame make the messaging feel urgent and full of passion. READ ON…