Bestads six of the Best reviewed by Jay Benjamin, CCO, Saatchi & Saatchi, NY

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Jay_Benjamin2 (1).jpgEach week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Jay Benjamin, chief creative officer at Saatchi & Saatchi, New York.

Winner: AT&T “Close to Home“. Oh man. As a father of two little girls, I had to take a moment to collect myself after watching this one. Six characters woven together around one accident that should never have happened. The direction is superbly authentic, creating a lasting impression on the viewer. Expertly done. READ MORE…