Samsung + World Surf League launch pioneering 360 VR film via Rapid VR and Cheil Worldwide
Sydney-based Rapid VR has again explored new frontiers in the development of 360 degree immersive virtual reality (VR) video content with a new 360˚ VR film created in partnership with the World Surf League (WSL) and Samsung featuring former WSL World Champion CJ Hobgood via agency Cheil Worldwide.
Directed by renowned surf filmmaker Taylor Steele at legendary surf break Teahupo’o, Tahiti, the film was captured using 360 degree camera technology. The immersive film features incredible footage that transports viewers right into the heart of Teahupo’o’s most dangerous barrels, giving them the opportunity to experience the thrill of surfing one of the deadliest waves in the world.
The interactive 360˚ film can now be experienced online via the new Facebook and YouTube 360 video platforms, after debuting last week at the Portugal round of the World Surf League’s Samsung Galaxy Championship Tour, where fans and athletes were able to experience it through Samsung Gear VR headsets.
Says Dave Prodan, VP of communications, World Surf League: “Surfing is one of the most aesthetically beautiful activities on the planet. The barrier to entry for most people is the ocean – the most dynamic and dangerous field in all of sport. Advancements in technology created the opportunity to work with inspired individuals like Taylor Steele to offer a unique and engaging window into this world using the talents of some of the world’s best surfers.”
Says Susannah DiLallo, executive producer and founder of Rapid VR: “We’re at the forefront of a new medium with immersive 360 degree filmmaking. We’re excited to share this incredible surfing experience with the world through the power of virtual reality technology.”
To view the content on Facebook, click here.
(To enjoy the interactive 360-degree experience on YouTube, view in Google Chrome or Mozilla Firefox web browser and select at least 1440p video quality. For mobile devices, view in the official YouTube app for Android and iOS for interactive 360-degree playback. The behind the scenes content on Facebook is currently available for Android and desktop).
Client: Samsung Electronics & World Surf League
Marketing Manager Samsung: Daniel Kim
VP Marketing WSL: Christopher Culbertson
EVP/General Manager Tours WSL: Graham Stapelberg
Agency: Cheil Worldwide
Surfing Account Director: SungHo Kim
Senior Art Director: Giho Lee
Senior Copy Writer: Hyerim Heo
Producer: Leon Park
Production Company: Rapid VR
Director: Taylor Steele
Head of VR: Dave Klaiber
Executive Producer: Susannah DiLallo
Director of Technology: Daniel White
Line Producer: Drew Bailey
Post Production: Rapid VR
Music Composition: Song Zu
2 Comments
Brilliant.
What Dad used to say was trick photography.
seriously awesome!!