Bestads Six of the Best reviewed by Remy Kurpershoek, executive CD, XXS Amsterdam
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Remy Kurpershoek, executive creative director, XXS Amsterdam.
Winner: John Lewis – Man on the Moon. By far the strongest creative in the Christmas category. One of the few ads that we wait for in anticipation each year. I admire how the retailer leverages a social cause and thereby knows how to top itself year after year. Besides that, I find this year’s message particularly well chosen: Show someone they’re loved this Christmas. READ MORE…