Publicis Indonesia and WWF highlight the effect wasting paper has on our natural environment

Orangutan.jpgThe more paper you waste, the less space these animals have. That's the message in this print campaign for WWF via Publicis Indonesia.

Credits -
Chief Creative Officer: Kike Gutierrez.
Art Director: Wilson Ariyaduta. Copywriter: Putriani Mulyadi. Assoc Creative Director: Felicia Hutabarat.
Tiger.jpgElephant.jpg


2 Comments

Should only be a single said:

Only the monkey piece works. The rest are forced, pun unintended.

I think so... said:

Really nice... see you in Cannes

Leave a comment

About Campaign Brief Asia

A blog for advertising creatives in Asia. To pass on news or advertise on the CB Asia blog, or to subscribe to Campaign Brief Asia or Campaign Brief Australia/NZ magazines, or The Work 09 Annual, email: Kim or Michael

Latest jobs

Retrieving latest jobs

House rules for commenting

Here are the ground rules for posting comments on stories: This site is a moderated blog. Comments that are seen to be more abusive than witty and/or constructive will not be posted. Obviously, we do not allow 'hate speech' or comments that are seen as a personal attack, defamatory, degrading or prejudicial to an individual or company. Overly abusive language also adds nothing to any discussion and will not be published. On occasions we will be asking people to contribute work, opinions and views on various topics - you are free to disagree, so long as you observe the above rules and remain constructive.