W+K highlights how it takes someone strong to make someone strong for Procter & Gamble

| | 1 Comment

Proctor Gamble_Strong.jpgIt takes someone strong to make someone strong. As the world’s athletes ready themselves for the 2016 Olympic Games, let’s not forget the person whose strength inspired them along the way, Mom.

Wieden Kennedy Portland’s touching new campaign for Procter & Gamble.