NYF announces grand jury for AME Awards; four people to represent Australia on the grand jury

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AMEjudges (1).jpgNew York Festivals AME Awards for the world’s best advertising and marketing effectiveness has announced the 2018 grand jury.

Four people from Australia have been selected to sit on the jury including Ciahn Dalgliesh Waugh, planner, McCann Health, Ilona Janeshvili, director of integrated strategy, Leo Burnett, Jamie Scott, managing director, Showpony and Kenny Hill, managing director, Akkomplice Group.

Since 1994, the AME Awards jury has honored campaigns world-wide that successfully demonstrate groundbreaking solutions to challenging marketing problems that achieve measurable results.

To date, the 2018 grand jury includes 107+ award-winning interactive and multidisciplinary marketers with 38% women. AME’s jury is comprised of CEO’s, chief strategy officers, planning directors, global brand managers, and chief branding strategists recruited from 40 countries around the globe.

Says Michael Demetriades, president of New York Festivals and executive director of the AME Awards: “The caliber of this year’s Grand Jury is recognized internationally for their strategic expertise and their creative accomplishments. It’s an honor to have these exceptional executives on this year’s jury.”

The AME Awards grand jury, a diverse collective of executives assembled from five regions, allows all entries to be judged with cultural relevance within their own region by award-winning strategists and marketers from that specific market. Regions include: North America, Latin America, Europe, Middle East & Africa and Asia Pacific.

AME’s jury awards Gold, Silver, and Bronze to the highest scoring entries through two rounds of regional judging to account for cultural and economic relevance. This round also selects the AME Green Award winner–the highest scoring, Gold-winning entry for a company whose emphasis is on resource conservation and negative environmental impact. Gold-winning work from all regions is judged by the full international grand jury to determine a Platinum Award for each of the five regions

Says Demetriades: “AME’s jury members will evaluate entries based on four specific criteria, each weighted by importance: Challenge/Strategy/Objectives – 20%; Creativity – 25%; Execution – 25%; and Results/Effectiveness – 30%, this thorough process assures the most innovative creative work with measurable results are celebrated.”

The extended deadline to enter the 2018 AME Awards is December 31, 2017.

Entry details and additional information can be found on the AME website, www.ameawards.com.