Colenso BBDO, Auckland tops The Work 09 – BBDO, Ogilvy share Network of the Year title
Colenso BBDO, Auckland leads the agency pack of 117 agencies in Asia, Australia and NZ accepted into TheWork 09 annual, which is by far the most comprehensive record of advertising in the region, now in the 8th year of publication. Colenso BBDO, CB’s NZ Agency of the Year, scored 18 acceptances, followed by DDB New Zealand and Ogilvy & Mather Thailand with 11 each, with CB’s Australian Agency of the Year Clemenger BBDO Melbourne sharing 4th spot with Ogilvy & Mather, Mumbai, with 10 acceptances each.
The 400+ page hardback book, which will be published in early 2010, features the best 399 ads and campaigns from 2009 from Australia, NZ and Asia. The Work 09 again comes with 2 high quality DVDs that contains all TV, TV Craft, Integrated and Radio acceptances.
This year 221 acceptances came from Asia, 105 from Australia and 69 from New Zealand.
BBDO and O&M shared the Network of the Year title, with 55 acceptances each, followed by DDB and Saatchi & Saatchi, with 33 each.
If you missed out on this year’s The Work 08 annual, order via the PDF.
TOP NETWORKS IN THE WORK 09
=1 BBDO 55
=1 O&M 55
=3 DDB 33
=3 Saatchi & Saatchi 33
5 Leo Burnett 31
6 JWT 26
7 Publicis 20
8 TBWA 18
9 Y&R 17
10 Lowe Worldwide 13
TOP AUSTRALIAN COMPANIES IN THE WORK 09
1 Clemenger BBDO Melbourne 10
2 Saatchi & Saatchi Sydney 9
3 Leo Burnett, Sydney 8
=4 DDB Sydney 6
=4 Droga 5 Sydney 6
=6 303 Perth 5
=6 Lifelounge Melbourne 5
=6 Marketforce Perth 5
=6 Publicis Mojo Sydney 5
=6 US Sydney 5
11 M&C Saatchi/Mark, Sydney 4
=12 Clemenger BBDO Sydney 3
=12 Cummins Nitro Brisbane 3
=12 EURO RSCG Sydney 3
=12 George Patterson Y&R Melbourne 3
=12 JWT Sydney 3
=12 Revolver Films 3
=12 Three Drunk Monkeys Sydney 3
=12 Whybin/TBWA/Tequila Sydney 3
=12 The Furnace Sydney 3
=21 BMF Sydney 2
=21 Colman Rasic Carrasco Sydney 2
=21 Grey Worldwide Melbourne 2
=21 Lowe Sydney 2
=21 Publicis Mojo Melbourne 2
=21 The Campaign Palace, Melbourne 2
=27 Belgiovane Williams MacKay Sydney 1
=27 JWT Melbourne 1
=27 Lavender Sydney 1
=27 Leo Burnett Melbourne 1
=27 Meerkats Perth 1
=27 The Hallway Sydney 1
=27 XYZ Studios 1
TOP COMPANIES IN THE WORK 09
1 Colenso BBDO Auckland 18
=2 DDB New Zealand 11
=2 Ogilvy & Mather Thailand 11
=4 Clemenger BBDO Melbourne 10
=4 Ogilvy & Mather Mumbai 10
6 Saatchi & Saatchi Sydney 9
=7 Leo Burnett, Sydney 8
=7 JWT Shanghai 8
=7 Ogilvy & Mather Shanghai 8
=7 Publicis Ambience Mumbai 8
=7 Draft FCB Auckland 8
=7 Saatchi & Saatchi Auckland 8
13 BBDO Guerrero/Proximity Manila 7
=14 DDB Sydney 6
=14 Droga 5 Sydney 6
=14 DDB DM9JaymeSyfu Manila 6
=14 TBWA/Santiago Mangada Manila 6
=14 Leo Burnett & Arc Worldwide Bangkok 6
=19 303 Perth 5
=19 Lifelounge Melbourne 5
=19 Marketforce Perth 5
=19 US Sydney 5
=19 Ogilvy & Mather Beijing 5
=19 Saatchi & Saatchi Guangzhou 5
=19 Leo Burnett India 5
=19 Publicis Mojo Sydney 5
=19 BBDO Proximity Singapore 5
=19 Ogilvy & Mather Singapore 5
=19 Saatchi & Saatchi Singapore 5
=19 Y&R Bangkok 5
=31 M&C Saatchi/Mark, Sydney 4
=31 McCann Worldwide Hong Kong 4
=31 JWT Singapore 4
=31 Bates Taiwan 4
=31 Lowe Bangkok 4
=36 Clemenger BBDO Sydney 3
=36 Cummins Nitro Brisbane 3
=36 EURO RSCG Sydney 3
=36 George Patterson Y&R Melbourne 3
=36 JWT Sydney 3
=36 Revolver Films 3
=36 Three Drunk Monkeys Sydney 3
=36 Whybin/TBWA/Tequila Sydney 3
=36 The Furnace Sydney 3
=36 BBH China 3
=36 Firstell Communications Shanghai 3
=36 Guangzhou Newsun/JWT China 3
=36 Lowe China 3
=36 Leo Burnett Hong Kong 3
=36 Publicis India 3
=36 Ogilvy & Mather Japan 3
=36 Diamond Ogilvy Korea 3
=36 BBDO/Proximity Malaysia 3
=36 Leo Burnett Malaysia 3
=36 Naga DDB/Rapp Malaysia 3
=36 Saatchi & Saatchi Malaysia 3
=36 Ogilvy & Mather Auckland 3
=36 RAPP Auckland 3
=36 TBWA/Tequilla Auckland 3
=36 Ace/Saatchi & Saatchi Manila 3
=36 Y&R Singapore 3
=36 Bates Bangkok 3
=36 Think Factory Bangkok 3
=64 BMF Sydney 2
=64 Colman Rasic Carrasco Sydney 2
=64 Grey Worldwide Melbourne 2
=64 Lowe Sydney 2
=64 Publicis Mojo Melbourne 2
=64 The Campaign Palace, Melbourne 2
=64 DDB China 2
=64 DDB Worldwide Hong Kong 2
=64 Ogilvy & Mather Hong Kong 2
=64 McCann Erickson Mumbai 2
=64 Ogilvy & Mather Bangalore 2
=64 Ogilvy & Mather Gurgaon 2
=64 Lowe Indonesia 2
=64 JWT Malaysia 2
=64 Lowe & Partners Malaysia 2
=64 Y&R Malaysia 2
=64 Aim Proximity Auckland 2
=64 Clemenger BBDO Wellington 2
=64 JWT Auckland 2
=64 Y&R Auckland 2
=64 EURO RSCG Singapore 2
=64 Kinetic Singapore 2
=64 Leo Burnett Singapore 2
=64 TBWA/Tequilla Singapore 2
=64 Creative Juice Bangkok 2
=64 JEH United Bangkok 2
=64 McCann Erickson Bangkok 2
=91 Belgiovane Williams MacKay Sydney 1
=91 JWT Melbourne 1
=91 Lavender Sydney 1
=91 Leo Burnett Melbourne 1
=91 Meerkats Perth 1
=91 The Hallway Sydney 1
=91 XYZ Studios 1
=91 Grey Hong Kong 1
=91 JWT Hong Kong 1
=91 TBWA/Tequilla Hong Kong 1
=91 EURO RSCG India 1
=91 Leo Burnett New Delhi 1
=91 Bates 141 Indonesia 1
=91 Leo Burnett Kreasindo Indonesia 1
=91 Ogilvy & Mather Jakarta 1
=91 JWT Japan 1
=91 EURO RSCG Kuala Lumpur 1
=91 Grey Worldwide Malaysia1
=91 Publicis Malaysia 1
=91 Publicis Mojo Auckland 1
=91 The Sweet Shop Auckland 1
=91 Leo Burnett Manila 1
=91 JWT Taiwan 1
=91 Dentsu Thailand 1
=91 Monday People Bangkok 1
=91 Bates 141 Vietnam 1
=91 TBWA/Vietnam 1