ANZ fires M&C Saatchi in New Zealand
CBNZ hears ANZ has fired M&C Saatchi in New Zealand, with one source saying thedramatic move by ANZ – which retains M&C Saatchi in Australia – mayhave been prompted by the news that Darryn Melrose was to leave the CEO role at AIM Proximity for the CEO job at M&C Saatchi.The business could go to pitch, but then again it could go straight toDDB, which last month lost out to DraftFCB pitching for the NationalBank.
ANZ/National marketing director Mike Cunnington was a colleague of Melrose’s at AIM, when Cunnington was appointed joint managing director with Melroseafter the departure of former CEO Sharon Henderson in February, 2006.However, Melrose was eventually appointed CEO, leaving Cunnington inthe sole MD role, and in August 2006, Cunnington departed for the client side, to Hanover Finance, and since then moved to his current role at ANZ/National.
7 Comments
Er what?!?!?
Haha… it’s acronym city!
Ouch! Proof that what goes around, comes around.
It is good to see a bit of old fashioned pay back. There should be much more of it.
The arseholes should get wiped more often.
Oinking C*nt Men is one of the best anagrams of a marketing director ‘s name ever
Nice bit of goss but no facts to back it up. This is a bad blog post Lynchy – M&C were fired before the news about the management changes were advised to ANZ. A stitch up to change to DDB, and organised some months back.
Go back to your pr job 8.40