Leo Burnett Sydney takes out Direct & Sales Promotion Grand Prix for Canon ‘Photochains’ campaign at Spikes Asia Awards in Singapore
Leo Burnett, Sydney won the Direct & Sales Promotion Grand Prix at the Spikes Asia Awardstonight for their Canon ‘Photochains’ campaign, which won the Cannes Media Lions Grand Prix in back in June.
It was a golden night for Australia and New Zealand, which dominated the category. Three Gold awards went to the Coastguard NZ ‘Live Rescue’ campaign via DDB New Zealand; Gold also went to Orcon Broadband ‘Orcon + Iggy’ via Special Group, Auckland; Guide Dogs Australia ‘Support Scent’ via Clemenger BBDO, Melbourne; Tooheys New ‘Beer is Currency’ via Saatchi & Saatchi, Sydney; Toyota 4WD ‘Nothing soft gets in’ via Saatchi & Saatchi, Sydney; and Canon ‘Photochains’ via Leo Burnett, Sydney.
Silver awards were presented to Guide Dogs Australia ‘Support Scent’via Clemenger BBDO, Melbourne; Kit-Kat ‘Chairs’ via JWT Auckland;Yellow Pages ‘Yellow Chocolate’ via Colenso BBDO, Auckland; two Silversto Orcon Broadband ‘Orcon + Iggy’ via Special Group, Auckland; andToyota 4WD ‘Nothing soft gets in’ via Saatchi & Saatchi, Sydney.
Bronze went to TVNZ ‘Virginity Map’ via AIM Proximity, Auckland; and Canon ‘Photo5’ via Leo Burnett, Sydney.
GRAND PRIX
Product/Service
Consumer Products & Services
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
GOLD
Use of Direct
Direct Response Digital Media
COASTGUARD NZ
SEARCH & RESCUE
DDB NEW ZEALAND Auckland
NEW ZEALAND
Product/Service
Public Service, Charity & Fund Raising
COASTGUARD NZ
SEARCH & RESCUE
DDB NEW ZEALAND Auckland
NEW ZEALAND
Integrated Campaign
Integrated Campaign Led by Direct
COASTGUARD NZ
SEARCH & RESCUE
DDB NEW ZEALAND Auckland
NEW ZEALAND
Integrated Campaign
Integrated Campaign Led by Direct
ORCON
BROADBAND
SPECIAL GROUP Auckland
NEW ZEALAND
Product/Service
Public Service, Charity & Fund Raising
GUIDE DOGS AUSTRALIA
SUPPORT FOR THE BLIND
CLEMENGER BBDO MELBOURNE
AUSTRALIA
Product/Service
Consumer Products & Services
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
Sales Promotion
New Product Launch/Re-launch
LION NATHAN AUSTRALIA
TOOHEYS NEW
SAATCHI & SAATCHI Sydney
AUSTRALIA
Sales Promotion
New Product Launch/Re-launch
TOYOTA MOTOR CORPORATION
TOYOTA 4WD RANGE
SAATCHI & SAATCHI Sydney
AUSTRALIA
SILVER
Sales Promotion
Use of digital in a promotional campaign
ORCON
BROADBAND
SPECIAL GROUP Auckland
NEW ZEALAND
Integrated Campaign
Integrated Campaign Led by Direct
ORCON
BROADBAND
SPECIAL GROUP Auckland
NEW ZEALAND
Sales Promotion
New Product Launch/Re-launch
TOYOTA MOTOR CORPORATION
TOYOTA 4WD RANGE
SAATCHI & SAATCHI Sydney
AUSTRALIA
Use of Direct
Alternative Media
GUIDE DOGS AUSTRALIA
SUPPORT FOR THE BLIND
CLEMENGER BBDO MELBOURNE
AUSTRALIA
Use of Direct
Alternative Media
NESTLÉ
CHOCOLATE BAR
JWT NEW ZEALAND Auckland
NEW ZEALAND
Use of Direct
Alternative Media
YELLOW PAGES
YELLOW PAGES
COLENSO BBDO Auckland
NEW ZEALAND
BRONZE
Integrated Campaign
Integrated Campaign Led by Direct
TVNZ
TV SERIES
AIM PROXIMITY Auckland
NEW ZEALAND
1 Comment
Congratulations Leo Burnett!