Hell Cross Buns? Barnes Catmur’s concept for Hell’s Pizza bound to get some hot and cross
April 20 2011, 8:23 am | | 24 Comments
Barnes, Catmur & Friends, Auckland worked with Hell Pizza on their latest Easter promotion. The agency came up with the idea of Hell Cross Buns as an antidote to the more traditional Easter Hot Cross Buns. The buns, featuring an inverted pentagram are selling like hot buns at all of Hell’s 66 stores. The promotion is supported by billboards, flyers and online.
24 Comments
Disgusting
Fucking YES.
YES. MORE.
LOVE. IT.
Wicked.
Look forward to Hell Pizza and whoever is doing their advertising (is this actually an account?) having the balls to have a shot at Islam next time ramadan comes around.
Zionist pricks. Joking!
Hell yeah! Brilliant headline.
Easy to make fun of Jesus, no one will make fun of Muhammad.
But that’s the beauty of anonymity isn’t it.
I mean I could say that Muhammad is..
No. Fuck it. I haven’t got the balls.
That is great.
I look forward to their Jihadi Surprise to celebrate Ramadan.
It’s a pizza where the box explodes when you open it.
I know where you work, Doddsy.
Then, to mark the end of Hajj, they are launching the More Ham, Ed?
Double Ham. Double Bacon.
I gotta a million more.
Love this.
NZ continuing to do simple and clever work.
We need to pull our head out of our ass.
I bet 666 pizzas they don’t do a pun about Muhammad.
They know it would blow up in their faces.
@3.22
You’ve have your head in an ass. Does PETA know about this?
This ad displays a sureness of touch so rare in antipodean advertising regardless of which side of the ditch it comes from. Agencies please take note.
Love your work, Doddsy.
While you’re at it why not create one about Judaism or Buddhism too. Or is it safer to offend the easy forgiving, soft touch Christian masses? Just because Christianity is a majority religion in NZ it doesn’t give a few chardonnay drinking, commie ad wangs the right to slag it off for the sake of a cheap gag or a base form of irony. Grow up, or some balls.
Crap. Too easy.
There are whole accounts in NZ that are scam accounts. I’m surprised that supposed heavyweights would do this kind of work late in their careers.
Still think “Honk if you love Cheeses’ bumper sticker is the best ever
not good!!!! Its not smart, It not necessary, and its cheap. Just like the idiots that thought it was funny.
Oooooooooo, provocative bakers. Scandalous BCF risk excommunication to market fast food. They sure know how to live on the edge over there, don’t they.
I quite like the concept – the headline confuses things a bit though. Good on them for staying away from self-raising flour puns too.