New York Festivals super jury gets tough – expect fewer but bigger ideas and only one Grand Prix
The New York Festivals jury, probably the heaviest bunch of chief creative officers ever assembled for an award show, has promised a tough show, with metal awarded to only a fraction of the entries, and only one Grand Prix – as opposed to up to 10 in previous years.
The good news for Australia is that we’re #2 to the USA in terms of metal, and there is an Australian connection to the Grand Prix winning work. All will be revealed Thursday night at the award show at Skylight West in New York.
Juror Mark Tutssel, worldwide CD of Leo Burnett told CB: “Australia continues to compete globally at the highest level with the world’s most innovative thinking. They punch way above their weight. It’s very impressive.”
The all-star jury (pictured by CB last night thrashing out the Grand Prix decision) all agreed the New York Festivals this year has made a significant move to only award the very best which should see the show attract the respect of the best agencies – and a queue from the top people in the world to be on next year’s jury.
Pictured above is Ogilvy’s Tham Khai Meng wearing one of Campaign Brief’s just released limited edition rock n’ roll “on tour” t-shirts, created by Andrew Tinning.
2 Comments
Where can I get one of those t-shirts?
huge jury… congrats to the winners.