Bestads Top 6 of the Week reviewed by John Kane, founder, Happy Soldiers, Sydney
Winner – My favourite is Old Spice. I had no idea where they would go with this campaign and I don’t believe there were too many places they could go. But they went with Fabio and it will work, in lots of places, lots of times. Mustafa versus Fabio? My money is on Fabio.
Runner Up – Sydney Opera House for a beautifully crafted piece.
Winner – I’m going to go for the Volunteer Wildfire Services. I got it quickly.
Runner Up – As a runner up I would go with Snopake.
Winner – Ouch help. The only one I think might work is the Tourism Fiji poster. Apologies but I really struggled with everything else.
Winner – I really liked the Byron Bay Writer’s Festival idea. Finding a new way to turn something functional and boring into something inspiring.
Runner Up – The Galaxy SII is also very intriguing and something I believe people will engage with.