Don’t meet by accident
September 1 2011, 12:56 am | | 26 Comments
An intersection safety campaign from Ogilvy New Zealand. These billboards were placed strategically at major intersections in the region.
An intersection safety campaign from Ogilvy New Zealand. These billboards were placed strategically at major intersections in the region.
26 Comments
Nice idea. Absolutely didn’t need the joined words though.
Great poster.
I think the joined words actually add to the idea.
Nice one.
Kewell.
Didn’t need the joined words?
Without that, there’s no idea: just two cars having collided.
Very nice work. I like it a lot.
Me likey.
d
b d
To the ‘Didn’t need the joined words?’
FUCYOUDIOT
To the creators of this campaign.
Nice.
Sweet visual collision!
Awestastic.
Pegler peglers it again.
Nicely done. Without the joined words it’s hardly a recognisable play on a auto ad. Essential.
smashing outdoor guys!
Nice idea… it’s a shame they used VW and Holden cars for NISSBARU :S
I’m guessing the rest are incorrect too?
You’ve been Peggled.
Great work
Nice
‘Howaya’
Nice comment man, and by nice I mean, I think theres a penis growing under your fringe.
Yeah not bad, I think it only needed one though, the fact there’s threee makes it feel like the creators think it’s so fucking great that it’s worth more than one poster.
As for the plum who said you don’t need words mate wake up.
Great idea shame the craft wasn’t put into this. The Line could be much sharper as well as the retouching. Only mention because it could be the difference between bronze and gold!! Keep going June is a long way off and it’s never to late.
thumbs up from the mob
Been done alas, Colonso 2007. Just using the words. Think just the visual is cleverer anyway. Words plus images, over egging the pudding.
Terrible execution even if it is an great award school concept
@Errr…
A thousand times yes. I was wondering why the visuals bothered me.
These are not the cars named in the titles. The ‘Toyota’ looks a like Volvo. The VW looks like a Saab jammed up something, not a Mitsubishi. Petty to some, important to people who own cars and drive them and look at billboards.
I like em. And I actually like the line “Don’t meet by accident”. Was that a line you liked and wanted to use but couldn’t find a home for? Hey, at least it found a home here.
Hey, I’m an Ideas Man…. that’s a Lynchy headline.
Same idea from Colenso in 07
http://www.advertolog.com/environment-waikato/print-outdoor/porshubishi-9766255/