Rebel Sport launches new brand spot with Abiola Beckley via Ogilvy & Mather NZ and Exit Films

| | 2 Comments

flightrebel.jpgOgilvy & Mather NZ has created a new brand TVC for Rebel Sport directed by Exit Film’s Greg Wood.

The spot gets into the mind of New Zealand national sprinter, Abiola Beckley. It shows that no one gets sport like Rebel Sport by delving deeper and revealing intriguing facts regarding individual sports. The brand tier will be followed by a strong retail platform featuring the track ‘Feeling Good’ by The Sheepdogs.

Agency: Ogilvy & Mather New Zealand

Client: Rebel Sport

Title: Flight

Production Company: Exit Films

Executive Creative Director: Angus Hennah

Creative Director: Rupert Hancock

Creatives: Rupert Hancock, Henry Wall, Mitchell Sutton

Group Account Director: Sandra Daniel

Group Marketing Manager: Tanya Laurence

Agency Producer: Amanda Kabel

Director: Greg Wood

Producer: Declan Cahill

DOP: James Cowley

Editor: Sam Brunette

Sound Design: John Cooper – Franklin Road