Simon Veksner: A book about poison gas
January 19 2015, 12:56 pm | | 2 Comments
By Simon Veksner
Creative Partner, DDB Sydney
I have a book out and it would be remiss of me – as an ad guy – not to plug my own product.
So I will.
100 Ideas That Changed Advertising is really a history book, charting the development of advertising from the earliest posters (perfectly preserved advertising messages have been found on the walls of Pompeii) to today’s online media behemoths like Facebook and YouTube. READ ON…
2 Comments
Looks great Simon congratulations, I am sure it is a great read!
Received my copy yesterday – read loads of it – its brilliant. The examples are excellent (Kasparov vs Deep Blue as an example of Media Neutrality – love it.