Bestads Top 6 of the Week reviewed by Marcelo Lourenco and Pedro Bexiga, Fuel Lisboa

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Although there’s nice work to see this week, nothing is truly fresh. We saw all these tricks before. So we asked ourselves – which one would we share on Facebook? So the winner has to be Movistar Ballet – funny (in a Argentinian non sense way) and with a nice final concept “What your dad is passionate about, is you”. Runner up: Louis Vuitton (although the concept is better than the ad itself).

Winner: Omino Bianco. It’s beautiful, simple and award winning material (we don’t see it how it’ll help to sell more soap but, what a hell). Runner up: no second places in here.

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It’s the weakest category so far (sorry folks). Winner Street Sculptures (only for it’s sheer buzz potential). Runner up: The Nike Lunar Glide, just because we love the product.

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It happened here what is happening everywhere: the best and more original ideas are coming from the digital. The Winner: the awesome Uniqlo ‘Pinterest’ Storms (Uniqlo again gives something fresh and funny). Runner up: My L’Oreal Colorist. Our wives are gonna love it.